Use of Cookies

Effective 1 January 2020

 

How do we use cookies and other tracking tools?

 

Types of Cookies

Cookies can be classified according to their type, duration and category.


Type:

  • First-party cookies: Cookies that Wix places on insightfulopinons.com. 

  • Third-party cookies: Cookies that are placed and used by third parties. 


Duration:

  • Session (transient) cookies: These cookies are erased when site visitors close their browsers and are not used to collect information from their computers. They typically store information in the form of a session identification that does not personally identify the user.

  • Persistent (permanent or stored) cookies: These cookies are stored on a site visitor's hard drive until they expire (at a set expiration date) or until they are deleted. These cookies are used to collect identifying information about the user, such as web surfing behavior or user preferences for a specific site.


Category:

  • Strictly necessary cookies: These are the cookies that let your visitors browse through your site. They are also necessary for security reasons. 

  • Functional cookies: These cookies "remember" registered visitors/customers in order to improve their user experience. 

Take a look at the table at bottom of page below to see which cookies are placed by Wix ("First-Party Cookies" and "Third-Party Cookies").

 

Advertising

We use cookies to serve you with advertisements that we believe are relevant to you and your interests. You may see these advertisements on insightfulopinion.com (“our Site”) and on other sites that you visit. For example, if you read a number of articles on technology on insightfulopinions.com or on other sites, you would see more technology advertisements as we have inferred that you are interested in this topic. You may also see advertisements for our products and services on other websites if you have previously visited our Site.   

Third party cookies on our Site

We also use third party cookies on our Site that fall into the categories above (“third party cookies”) for the following reasons:

  • to help us monitor traffic on our Site (like many companies, we use Google Analytics to do this);

  • to identify fraudulent or non-human traffic;

  • to assist with market research;

  • to improve our Site functionality;

  • to monitor compliance with our terms and conditions and copyright policy.

 

We also use third party cookies for the purpose of programmatic advertising. This is where we sell digital advertising space through the use of automated technology via two select partners:

  • Google AdSense

 

These third party cookies are used within programmatic for measurement and attribution, and management of frequency. They may also be used for personalisation of advertisements based on data you have shared with third parties, to the extent that you have consented to this.

 

Advertisers sometimes use their own cookies to measure performance and to identify fraudulent or non-human traffic. To the extent that you have given them your consent to do so, advertisers may also provide you with targeted advertising based on their data. For example, advertisers may use a profile they have built either on their own site or on sites that you have previously visited to present you with more relevant advertisements during your visit to insightfulopinions.com.  

 

The following links explain how to access cookie settings in various browsers:


To opt out of being tracked by Google Analytics across all websites, visit this link: http://tools.google.com/dlpage/gaoptout.

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